Hojicha

Japan's most comforting tea - roasted, toasty, and deeply soothing.

Hojicha is green tea transformed by fire. Crafted from carefully selected tea leaves and stems that are stone-milled into a fine powder, this roasted green tea powder undergoes a slow roasting process that turns the leaves a warm reddish-brown and creates a flavor profile unlike any other tea. The result is a smooth, comforting cup with notes of toasted cereal, a balanced umami depth, and a naturally low caffeine content that makes it the perfect tea for any time of day - including evenings.

Tasting Notes:

• Warm toasted cereal and roasted grain
• Balanced, gentle umami
• Smooth, comforting body
• Naturally low bitterness
• Warm, lingering finish

How to Prepare:

• Traditional: Whisk 1-2g powder with 2oz hot water (175°F) until frothy, then add more water or milk
• Hojicha latte: Whisk with steamed milk for a cozy, warming latte
• Iced: Whisk with cold water or cold milk over ice
• Low caffeine: Roasting reduces caffeine - great for evenings

Perfect for: Those who love matcha but want something warmer and less intense, evening tea drinkers who want low caffeine, fans of Japanese tea culture, or anyone seeking a uniquely comforting and sophisticated hot drink. Hojicha is the tea that feels like a warm hug.